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Stop Optimizing for Conversion. Start Building for Commitment.
Why the best fintech products have mastered intent and trust-building and what every PLG team can steal from their playbook
Jun 10
•
Kunal Thadani
and
Gaurav Hardikar
3
May 2026
Your Eval Is Not Your Customer: The AI Trust Reckoning
Companies optimize the eval layer as a proxy for quality. When the proxy becomes the target, the product silently decays. Here's how to redesign your…
May 28
•
Gaurav Hardikar
and
Kunal Thadani
4
April 2026
How Ancestry Used AI to Unlock a New Customer Segment
The AI playbook that turned Ancestry's biggest conversion gap into a growth engine.
Apr 8
•
Kunal Thadani
,
Gaurav Hardikar
, and
Ramesh Krishnamurthy
5
March 2026
How LinkedIn’s AI Agents are growing trust & revenue at scale
The exact playbook LinkedIn is using to create multi-step AI agents to increase self serve rates and unlock expansion revenue.
Mar 3
•
Kunal Thadani
and
Gaurav Hardikar
2
February 2026
Generalists Aren’t Dead: The Rise of the Product Builder
Specialization is for scaling; generalists are for starting. Learn how to operationalize the Product Builder to validate ideas faster, kill the PRD, and…
Feb 19
•
Gaurav Hardikar
and
Kunal Thadani
6
3
January 2026
What Enterprise Buyers Really Expect from AI Products and How to Win Them
What enterprise buyers actually require before they trust AI to act autonomously
Jan 28
•
Kunal Thadani
and
Gaurav Hardikar
4
Building a world-class loyalty program is even easier with AI
How eBay cut churn from their most valuable customers by 50% using exclusivity and incentives as levers.
Jan 14
•
Gaurav Hardikar
and
Kunal Thadani
4
November 2025
AI × PLG: The 3 Patterns That Actually Move Activation and Revenue
AI tactics that collapse setup, surface ROI, and turn PLG into a continuous value loop.
Nov 6, 2025
•
Kunal Thadani
and
Gaurav Hardikar
8
September 2025
Vibe coding alone won't get you to your first $1k
Most apps never make it past launch. Here’s how builders unlock real users, real revenue, and real traction with AI.
Sep 3, 2025
•
Kunal Thadani
,
Gaurav Hardikar
, and
Aparna Somaiah
6
1
August 2025
Your AI Feature Didn’t Work. Here’s Why.
A tactical guide with case studies for designing systems that scale impact, reduce friction, and turn cost centers into growth engines.
Aug 21, 2025
•
Kunal Thadani
,
Gaurav Hardikar
, and
Jerrell Taylor
5
May 2025
Inside the Upmarket Growth Engine That Built ServiceTitan
How a battle-tested product, sales, and customer success motion showed that execution can drive category dominance
May 13, 2025
•
Kunal Thadani
,
Gaurav Hardikar
, and
Mark Weeks
2
4
1
April 2025
How Uber Eats Decreased Defect Rates
The Power of Product–Ops Collaboration: Inside the Data-Driven Playbook That Lowered Errors and Boosted Customer Satisfaction
Apr 22, 2025
•
Kunal Thadani
and
Gaurav Hardikar
3
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